Many times when reps fail it is because they are selling features versus business value. So what is the difference?
The processor runs at 3.0GHZ - VS It allows your employees to get more done faster, this saves money.
It has a 9 Cell battery - VS - The laptop will run 6 hours on one charge allowing employees to work without power and be more productive.
It has a titanium case - VS - It is the most durable laptop on the market protecting your investment and last years above other solutions.
OK just a few examples.
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