Friday, October 29, 2010

8 Years ago today

Caden was born. Happy Birthday Caden.

I remember holding him, and having a nurse teaching me how to take care of a baby. Before that, I had never spent more than a few moments with a baby. Jenifer was unable to get around for a couple of days, so here I was, in the Hospital and later at home just figuring it out. Nobody seemed to know that I had no idea what I was doing.

That first night at home, I was worried that I put him to bed right, constantly checking on him, if he was quiet, making sure he was breathing.

Lots of things change in 8 years. You say what?

American Idol
My Space
Camera Phone
Demi and Ashton

Just to name a few. Just think what will change by the time he is 16!

Wednesday, October 27, 2010


Consistency may be a key that many miss in business.

Consistency in messaging
Consistency in employees
Consistency in the way you do things (Process)
Consistency in communication

Are you consistent?

Tuesday, October 26, 2010

OK Fine I have to own up to selling my soul!

Thats right, I sold the ePad, bought an Ipad. It is better in every way and I love it. (However I hate myself for loving you Ipad (Isn't that almost a song that I could listen on the Ipad?)

It has great touch, great apps, easy to use, great battery, and on and on.

So far my favorite is the app that syncs my One Note between my laptop and Ipad. So, let the abuse begin. I deserve it!

Monday, October 25, 2010

Great marketing from Robin Robins!

Her Halloween marketing piece to buy her Marketing Toolkit has been great to learn from.

It started with an email a week or so ago. Then was followed up with a orange mailer with Robin dressed up as the Candy Corn Witch (Or similar can't exactly remember) then late last week I received a trick or treat bag with some candy and more information all topped off with a phone call (After hours to my VM) that started with Halloween sounds and message.

It was well done. The key to the whole thing for me was the fact that it was coming via many media and was well followed up. Many times we only do one send and never follow up. Why would anyone ever listen, it is not unique. However the phone call, trick or treat bag and such definitely got my attention!