Thursday, September 24, 2009

He saw a cowboy!

I was with some out of town vendors this week. They were from the West Coast. I will try and keep the state nameless to not incriminate. ILL INFORM YA about that state later. Anyway I had to get some gas and there he was. Cowboy hat, Wrangler jeans and boots with spurs. You would have thought my guest had seen John Wayne himself. In fact he introduced himself to the cowboy. After a bit of a chuckle the cowboy let the "guest" understand that he was a cowboy and actually was rounding up cattle that day. After explaining what that was, my guest was almost like he had just survived the OK corral.

It was entertaining on my part, nobody was shot and my guest learned quite a bit. I am sure that it will be a story for some time.

Sunday, September 20, 2009

Cash for Clunkers

Is now everywhere. Appliances, Computers, windows, siding and more. Great idea for marketing but a little too late. If you came out with the idea a month or so ago people would have listened. Now it is just too little too late.

Many times, marketing is being first to the idea, making it unique and getting people's attention. It is all about ideas and continuously investing in the future.