Wednesday, April 22, 2009

The HTG Presentation

With Johnathan from Marco (In St. Cloud MN) went really well today. We had close to 100 in attendance and came away with 30 business cards from companies wanting more information. It continues to amaze me how people want and need good sales advice.

I am in the technology business. You know, making high end electronics decode messages, encryption, email, video and more. Yet as complex as these things are, ultimately they are black and white, or 1's and 0's. Sales is shades of color, emotion and understanding. This is much harder to pass on.

I will add some of the advice over the next couple of days. However for today it is simple. To manage sales people, you must manage them individually. That is work their strenghts, help over come or reduce their weaknesses. Don't try and clone yourself. Even though you may be a successful sales person, every one finds sales success in different ways.

1 comment:

Jeff in Cincinnati said...

Steve,

The HTG presentation was outstanding. Perhaps the best I attended, and others were VERY good. Loved the picture of your perfect sales team -- you should probably post that one here!

Kudos to you and Johnathon for a job well done.